The packaging was made up of some 40 layers of paper being formed in a box which was then glued onto a pallet which made it impossible to recycle.
Product integrity was increasingly compromised due to leakage and shelf life issues.
A cross functional team which included not just Fonterra but their customers as well, Mars & Kraft was established to find a solution to this increasingly unsatisfactory packaging format.
The resultant package has saved over $8m per year, removed over 40,000 pallets and 2,500 tonnes of paper.
It has delivered to the customer a world class package which is highly functional, eliminates leakage and spoilage issues, is hygienic, and offers superior product integrity and shelf life.
|